by AbbiHead | Apr 29, 2023 | Blog, Featured
Abbi E. Hoxleigh, the founder of Little PR Rock Marketing, brings together her learned expertise of starting up her public relations (PR) business after ten years as a Media Officer at an established charity. Called Credibility Confidence: How to Leverage PR as a...
by AbbiHead | Apr 3, 2023 | Blog, Featured
4 MINUTE READ Charity of the Year initiatives are popular for businesses and organisations to support a specific charity through fundraising and other activities for a set period. This initiative offers various benefits for the company, the charity, and the community....
by AbbiHead | Apr 3, 2023 | Blog, Featured
2 MINUTE READ Empathy is essential for public relations (PR) professionals, and its importance cannot be overstated. Empathy allows PR professionals to understand better their clients’ values, goals, and challenges, enabling them to create effective...
by AbbiHead | Apr 3, 2023 | Blog, Featured
3 MINUTE READ Public relations (PR) has become integral to a successful marketing strategy in today’s fast-paced business environment. However, navigating the complex PR world can be daunting, requiring expertise and resources that are often beyond the scope of...
by AbbiHead | Mar 31, 2023 | Blog, Featured
3 MINUTE READ Public relations (PR) is “earned media”, while advertising is “paid media”. Earned media means creating a more credible message for you because PR appears in an editorial section rather than the “paid media” section where adverts appear. To...
by AbbiHead | Mar 30, 2023 | Blog, Featured
5 MINUTE READ As businesses, we look to give back to our communities, and we often think of the usual ways to do so, such as donating money or volunteering time. While these methods are certainly effective, there are also many other creative and unique ways to...
