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I enjoy contributing to online business and industry magazines. From boosting your search engine optimisation (SEO) to connecting with potential customers and building your reputation, writing for online publications can benefit your business in a number of ways. Guest blogging exposes you and your website to new audiences and audiences of related websites. Writing for online magazines also gives you the opportunity to create content specifically for audiences who share similar interests as you do.



5 Things You Should Do To Become a Thought Leader In Your Industry
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6 COST-EFFECTIVE PROFESSIONAL DEVELOPMENT STRATEGIES FOR OVERWHELMED ENTREPRENEURS
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Invest In Your Expertise
I have discovered that actively listening to a client allows me to better understand his or her needs and react accordingly. This requires commitment and involvement. I listen deeply to my clients’ thought processes, finding my way out through interpretation. If I am truly engaged in the conversation, I will be perceived as curious, considerate, and more thoughtful—and this leads to trust.
Effective communication is essential to the success of transactions in business. As an academic, I enjoy helping others by educating them—and, in the long-term, I believe that excellent publishing can be highly lucrative. Remaining at the forefront of new ideas and concepts will help me inspire others and give them cause to follow my work.